AI Insights · Timothy · July 2023
Top 5 Wellness Apps Performance in Norway, Q2 2023
A detailed look at the performance of the top wellness apps in Norway during Q2 2023, including metrics on downloads, revenue, and active users.
During the second quarter of 2023, the wellness app market in Norway saw various trends across the top five applications. Here’s a breakdown of their performance based on data from Sensor Tower.
Sleep Cycle - Tracker & Sounds experienced fluctuations in weekly revenue, peaking at around $2.8K in late March and maintaining a steady average between $2K and $2.4K for most of the quarter. Weekly downloads showed a gradual increase, starting from 628 in late March and reaching 726 by the end of June. The app's active user base remained relatively stable, with weekly active users fluctuating between 13.7K and 15.6K.
I Am Sober saw a significant rise in weekly revenue, from $628 in late March to $674 by the end of June. Weekly downloads peaked at 831 in late April and then leveled off, fluctuating between 433 and 612 for the rest of the quarter. The active user count showed a consistent increase, starting from 8.9K in late March and reaching nearly 10K by the end of June.
RISE: Sleep Tracker reported a notable spike in weekly revenue in mid-June, reaching approximately $2.2K, up from $986 in late March. Weekly downloads also saw an upward trend, with a high of 604 in early April and a consistent range between 200 and 552 for the remainder of the quarter. The app's active user base grew from 1.1K in late March to 1.4K by the end of June.
The Mindfulness App maintained a stable weekly revenue, averaging between $2.0K and $3.3K throughout the quarter. Weekly downloads fluctuated, peaking at 494 in late March and dipping to 305 by the end of June. The active user base showed minor variations, remaining relatively stable around 1.1K to 1.3K.
Couples - Better Relationships had a modest revenue performance, starting from $73 in early April and increasing to $218 by the end of June. Weekly downloads varied significantly, with a high of 716 in early April and lower figures around 5 to 453 later in the quarter. The app's active users saw a substantial rise, starting from 519 in early April and reaching 1.6K by the end of June.
These insights show the dynamic nature of the wellness app market in Norway during Q2 2023. For more detailed analytics and insights, visit Sensor Tower.
